ICBE2024杭州国际跨境电商交易博览会暨长三角跨境电商高峰论坛（简称：ICBE 2024跨交会）获浙江省商务厅、杭州市商务局、中国(杭州)跨境电商综合试验区建设领导小组办公室指导，由扩展集团、海圈网、浙江省跨境电商产业联盟、跨境电商百人会联合主办，上海扩展展览服务有限公司承办。ICBE跨交会将于2024年11月28日至30日在杭州大会展中心举办，展会规模拓展至100,000平方米，展商超2,000家，预计将有累计逾150,000名专业观众前来参观。展会现场特设四大主题展区：跨境电商进出口品牌和生产厂家主题展区、跨境平台展区、跨境服务商综合展区以及跨境全产业链特设展区，汇聚跨境电商全产业链。
展会现场将邀亚马逊、新蛋、沃尔玛、eBay、Lazada、速卖通等行业知名平台方齐聚，为跨境电商卖家提供选品会专场，实现卖家买家无缝对接，助力传统行业转型，开拓国外市场，解决国内厂家货物贸易停滞问题，满足更多跨境电商行业企业需求。ICBE 2023跨交会，期待您光临！
1、聚势启航，跨新出海，合力构筑外贸创新发展新高地
ICBE杭州跨交会由浙江省商务厅、杭州市商务局、中国(杭州)跨境电商综合试验区建设领导小组办公室指导，扩展集团作为主办单位负责组织。扩展集团有超20年办展经验，且拥有逾10万家工厂及卖家资源。海圈网作为联合主办单位，具备丰富的跨境活动举办经验，覆盖超30万跨境电商受众。跨境百人会作为杭州极具影响力的跨境组织之一，将协助协办此次活动，凭借其强大的行业号召力与凝聚力，保障专业买家和观众的质量与数量。
2、长三角跨境电商高峰论坛，以综试区推动区域产业带转型跨境
杭州作为首个跨境电商综试区所在之地，历经多年精心谋划与耕耘，不仅在体制、机制方面取得显著成效，还引领全国跨境电商行业发展。首届长三角跨境电商高峰论坛将结合会展形式，全面展示从方向、策略、创新到转型落地等方面成果。此次ICBE杭州跨交会以杭州综试区为基点，旨在分享成功推广经验，带动全省跨境电商生态和氛围高质量发展。
3、首创跨境电商综合服务体系，行业专家运营掌控、精英团队创新服务
ICBE杭州跨交会以全新方式构建跨境电商综合服务体系，由行业专家和精英团队共同开创新型运营服务模式，以世界各国政策法规为依据，市场趋势为蓝本，行业发展为目标，企业转型升级为核心，通过针对性市场调研、完善数据分析和精准运营策略，从运营、市场推广、物流、广告、品牌、合规等多方面为品牌提供全面支持与服务，助力品牌在跨境电商领域获取战略优势和长期竞争力。
4、跨境电商与跨界合作的创新联动，冲破行业、地域、品类的束缚
ICBE杭州跨交会将实现跨境电商生态的变革与升级，在推进政府、企业、平台、服务相互合作基础上，推动各类型企业之间的跨境合作、跨界合作、异业联动再次创新，全新合作形式将进一步增强企业核心竞争力，带动整个跨境电商高质量发展。
5、首创会展全域营销，互联互通全方位提升跨境电商营销体系
ICBE杭州跨交会采用全新全域营销运营模式，以数据为基础，媒体为触点、渠道为桥梁、链路为纽带，实现全数据、全媒体、全渠道、全链路的会展全域营销新模式，锁定品牌精准合作、串联会展、品牌、服务商各类终端，推进品牌整合服务模式构建，助力品牌提升营销效率，推动品牌全面升级。
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